INSIGHTS
Better revenue decisions start with better questions.
Practical guides to game monetization, in-app purchase pricing and live ops. Use them to clarify the decision before committing to the build.
Want to see the approach in action? Explore a battle-pass decision
How Tinder Used F2P Game Monetization to Become a #1 Top Grossing App
In this article, I’m going to cover how Tinder uses F2P monetization to dominate the online dating scene and sustain powerful revenue.